Exhibition Introduction

The 2026 Brazilian Baking Exhibition (FIPAN) will be held from July 21 to 24, 2026, at the Norte Convention Center, Rua José Bernardo Pinto, 333, Vila Guilherme, São Paulo, SP, 02055-000, Brazil. Organizer: SAMPAPÃO. Held annually, the exhibition area is 50,000 square meters, with 59,000 visitors and 480 exhibitors and brands.
For professional buyers, FIPAN, the Sao Paulo International Baking Exhibition, is a trusted platform. Since 1994, it has been the only professional food exhibition in Latin America. FIPAN offers comprehensive food and beverage resources to restaurants, bakeries, bars, fast food chains, dessert shops, supermarkets and convenience stores, hospitals, schools, hotels, clinics, health centers, beauty salons, and even public institutions. Most notably, exhibitors can leverage FIPAN to capitalize on the vast market opportunities in Brazil.

FIPAN is a dynamic global event, making a profound contribution to food industry organizations and agricultural production in Brazil and the Americas. For customers and business owners, FIPAN is an innovative event, providing ample opportunities for inter-company exchange and offering marketing services such as sales channels. Furthermore, by keeping abreast of the international food production chain, it continuously improves company communication methods and strengthens research on technology and market practices.

Exhibits

Fillings and Equipment: Mooncake fillings, fruit fillings, nuts, preserved fruits, canned fruits, and other mooncake ingredients; pastry accessories; baking equipment and utensils; craft baking equipment and utensils; baked products and finished food fillings; frying pans, double-layered frying pans; automatic metering and packaging machinery; biscuit production equipment; raw materials and packaging; mooncake packaging; fillings; molds; and production equipment.

Cake Ingredients and Kitchen Equipment: Cake decorations such as meat floss, chocolate products, ice cream, candies, candles, and realistic food models; display cabinets, storage and refrigeration cabinets; kitchen equipment; inkjet printers; and storefront decorations.

Food Processing Equipment: Food packaging machinery; production equipment, raw materials, and supplies for bakeries, kitchens, Western restaurants, and cafes.